Understanding the Various Benefits of RFID—and the Human Dimension

Published: July 1, 2019

Retailers can use RFID in many different ways – to enable omnichannel retailing, enhance the customer experience, enable visual merchandising, improve store efficiency and more. How do retailers prioritize which applications to tackle first? And how do they approach various RFID use cases to get the best results? A thoughtful approach to RFID’s human aspects is essential. In this interview-style session, you will hear from a store operations expert with hands-on experience streamlining data, refining operating processes, and helping people embrace change. Learn how RFID transforms store operations and get answers to your own questions about deploying RFID in stores.

Speaker: Kristen Munroe, Former Store Operations Lead, Ralph Lauren North America

Note: This session was an interview on stage, rather than a powerpoint presentation. This is an audio recording of the interview.

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