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Bracelet Works Like a Credit Card in Brazil

Through a partnership with Visa, a new device from Trigg can be used on Cielo-, Getnet- and Rede-enabled machines, via a mobile app.
By Edson Perin
Oct 27, 2017

Trigg, through a partnership with Visa, has launched a bracelet that can be used as a credit card. The bracelet allows shoppers to make purchases using Near Field Communication (NFC)-based RFID technology. The new device can be used on Cielo-, Getnet- and Rede-enabled machines, via a mobile app.

The waterproof elastic silicone bracelet has been designed for an audience that identifies with an accessory capable of expediting shopping times. It can be used for sports, while swimming at the beach or when paying for manicures, for example, or to enjoy a show without worrying about carrying a wallet. This novelty can only be acquired by users of the Trigg Visa card. To request the card, a person must download the Trigg app and register. The wearable device is available for 49.90 Brazilian real ($15.63), in cash or in up to two interest-free installments.

The bracelet works like a credit card.
"We are happy to bring customers a new way to use Trigg, as safe as plastic cards, but much faster and more convenient," says Marcela Miranda, Trigg's director. "Our idea is to bring new wearables to other audiences. We want to offer different forms of payment, and to put the decision in a customer's hand—he or she decides what to use."

According to a recent survey titled "Contactless Payments: NFC Handsets, Wearables and Payment Cards 2017–2021," the contactless-card segment will continue to dominate in transaction values, accounting for 80 percent of such deals in 2019. The survey predicts that non-contact transactions through debt and credit will exceed $2 trillion globally by 2021.

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