RFID Journal LIVE! Discussion

Share your thoughts and highlights from RFID Journal LIVE! 2009, held last week in Orlando, Fla.
Published: May 14, 2009

Mark Roberti

In my recent editorial, I offered some thoughts regarding last week’s RFID Journal LIVE! 2009 event, in Orlando, Fla. (see Debunking Reports of RFID’s Death). Below, I’ve included some interesting photos of the conference that people have sent me. I’d like to encourage you to post your comments about the event, or to send additional photos if you have any.

We’re interested in hearing about the sessions you found the most interesting, the new products you found the most applicable to your particular projects, what we did right, what we might do better next time and so forth.

Our videographer, Jim Allen, sent me this image of Patrick J. Sweeney II, ODIN Technologies‘ founder and CEO. It’s a still from a video Jim shot of ODIN’s winning Best in Show presentation, from this year’s RFID Journal Awards ceremony (see Voegele, Vail, FOCUS and ODIN Technologies Win RFID Journal Awards). You can view the full video at ODIN’s homepage, www.odinrfid.com.

James Heurich, CEO of RFID, Inc., sent me this photo of his company’s booth. RFID, Inc., showed off a train set that utilizes low-frequency (LF) technology. There are eight tags on the train and the reader antennas are networked and connected to a single interface. To watch a video explanation of the demonstration, visit www.youtube.com/watch?v=jWEh58IUXoY.

James also sent me this photo of a gentleman who has really gotten into the spirit of RFID, so to speak.

Overall, I thought the event was great. Our reporters were impressed with some of presentations of case studies, which even they hadn’t been aware of. I thought there was a surprising amount of energy in the exhibit hall. End users were eager to get information on some of the new products released at the event and the many existing solutions on display. The only real complaint I heard from an attendee was that we should leave the hall open longer because there is so much to see. It’s on our list for next year.