Dubai Holding’s CIO to Open RFID Journal LIVE! Middle East

At the first annual event, to be held on June 15-17 in Dubai, technology evangelist Sabri Hamed Al-Azazi will present the inaugural keynote, discussing the importance of RFID.
Published: May 5, 2009

RFID Journal has announced that Sabri Hamed Al-Azazi, the CIO of Dubai Holding and a leading technology evangelist, will present the inaugural keynote address at the first annual RFID Journal LIVE! Middle East conference. The event will be held on June 15-17, 2009, at the Intercontinental Hotel in Dubai.

“Dr. Sabri has been an important figure in the technology community in the Middle East for many years,” says Mark Roberti, founder and editor of RFID Journal, “and has promoted the use of technology to improve business processes, enhance competitive advantages and drive profitability at the seven companies comprising Dubai Holding, one of the most respected firms in the Middle East. We are extremely excited that he will open the event and explain the important role RFID can play in enhancing competitiveness.”

The conference program at LIVE! Middle East 2009 will focus on how all types of RFID technologies—active, Wi-Fi, passive ultrahigh-frequency (UHF), passive high-frequency (HF) and more—can be employed to improve operations in the retail, construction, oil and gas, logistics and other sectors. Like all RFID Journal events, LIVE! Middle East will feature leading end users objectively explaining how they are utilizing radio frequency identification to enhance efficiencies and streamline business processes.

“RFID technology is growing in importance, and companies in this region and around the world need to understand how they can benefit from using it in many areas of their operations,” Sabri says. “I’m pleased to be able to open the RFID Journal LIVE! Middle East conference and share my insights regarding how businesses can employ RFID technology.”

“Pervasive and ubiquitous computing is the new dawn of technology and IT,” Sabri states. “Technology will be integrated within our lives, our social activities and our business operations. Mobile assets will be tagged and recognized, and RFID will play a major role in enabling this era.”

The conference will also include case studies provided by:

• Carlo K. Nizam, head of value chain visibility and RFID at Airbus


• Tom Leahy, global products manager at MSI Oilfield Products


• Rashid Bin Saifan, documentation section manager of DP World‘s commercial department


• Vasihuddin Khan, cargo systems analyst at Emirates SkyCargo Systems Development


• Ahmed Al-Anezi, director of quality management for Saudi Post Corp.


• Catina G. Aghayan, quality and development consultant at Q-Post General Postal Corp.


• Abdullah Almuzaini, strategic business manager at Future Communications Co.


• Dr. Wasim Raad, head of King Fahd University of Petroleum and Minerals‘ Smart Card and RFID Lab


• Mike Meranda, president of TagStone


• Dr. Ben Zoghi, director of Texas A&M University‘s RFID/Sensor Laboratory


• Konrad Konarski, founder and VP of Merlin Concepts and Technology


• Justin Patton, director of the University of Arkansas’ RFID Lab

RFID Journal LIVE! Middle East will be the first conference in the region to feature technology exhibits and demonstrations conducted by the leading RFID companies worldwide. TagStone, a leading business services firm that creates business intelligence with radio frequency identification and other wireless technologies, will be the event’s cornerstone sponsor, while Motorola will serve as the premium and registration sponsor. In addition, other leading RFID companies will exhibit at the conference; those interested in becoming an exhibitor should e-mail
RFID Journal’s sales department.

RFID Journal is known worldwide for delivering high-value content that helps end users benefit from employing RFID,” Roberti says. “I am extremely pleased that we are able to provide top-level education and bring top-level exhibitors to the Middle East. This really is a unique opportunity for companies across the Middle East to learn how RFID can be used in their operations, and to meet the vendors that can help them deploy a successful solution.”