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RFID Executive Education for Business Professionals

The University of Arkansas has launched a comprehensive four-day program focused on the business value of RFID technology for retailers and their suppliers.
Jun 10, 2011The University of Arkansas has launched a comprehensive four-day RFID Executive Education program focused on the business value of radio frequency identification. The course is aimed at retailers and retail suppliers looking to understand how to determine the business case for using the technology within their operations.

"We felt there was a need in the marketplace for educating senior executives who want to understand how this technology can benefit their companies," says Justin Patton, managing director of the university's RFID Research Center. "We're bringing in professors from the university with expertise in RFID, industry experts who have already deployed the technology, and technology professionals, to provide a full and comprehensive understanding of the technology."

The first RFID Executive Education program is scheduled for July 26-29, 2011, at the University of Arkansas' Sam M. Walton College of Business. Instructors for the inaugural course will include:

• Dr. Brent Williams, an assistant professor of supply chain management at the University of Arkansas
• Dr. Rebecca Miles, an instructor at the Sam M. Walton College of Business
• Dr. Ronn Smith, an assistant professor of marketing at the university
• Dr. Senthil Kumar, a technical director at the RFID Research Center
• Dr. Moez Limayem, the college's associate dean for research and graduate programs
• Mark Roberti, RFID Journal's founder and editor
• Raj Jayaraman, Checkpoint Systems' senior director of merchandise visibility solutions
• Myron Burke, from Wal-Mart Stores' store innovation and operations department
• Michele Southall, GS1 US' implementation services director
• Chuck Lasley, the applications manager at Dillard's
• Curtis Yung, the supply chain application programming manager at Dillard's
• George Dyche, Avery Dennison's RFID product manager
• Susan Flake, Motorola Solutions' director of business development
• Randy Dunn, the director of sales and marketing at ADT/Tyco

Enrollment is limited to 35 individuals. Participants will develop a business case for a strategic RFID implementation within their own organization; gain insight to best practices and common pitfalls from business leaders who have deployed RFID in the retail, supply chain and technology fields; and deepen their understanding of RFID's contribution to total cost reduction in the supply chain and other process improvements. Moreover, students will receive RFID certification from the Sam M. Walton College of Business.

To register, or for more information, visit http://execed.uark.edu/rfid.asp.
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