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By Rich Handley

RFID Ticket Provider FineLine Technologies Acquires South Africa-based Traderplus

Global bar-code label and RFID ticket provider FineLine Technologies has acquired Traderplus, a service bureau provider of bar-code tags and labels based in Durban, South Africa. FineLine primarily serves the North American and European retailers, while Traderplus serves the South African, Australian, Chinese and European markets.

"We look forward to enhancing our product and service offering by bringing Traderplus's innovative and proprietary manufacturing process to all of our customers," said George Hoffman, FineLine's chairman and CEO. "Acquiring Traderplus brings us closer to our goal of becoming the world's premier barcode and RFID tag and label service bureau."

Hoffman said the acquisition will bring FineLine's FASTtrak integrated online platform to retailers in South Africa, Australia and China. FASTtrak is intended to improve order placement, tracking and turnaround times, he indicated, and to provide visibility into PO details and analytics.

"Through FASTtrak, FineLine delivers retail tickets, RFID and bar-code labels to over 45,000 customers worldwide," Hoffman said in the prepared statement. "It enables our retail customers to more effectively and accurately manage their global supply chains. With the Traderplus acquisition, retailers in South Africa, Australia and China can now enjoy the supply chain benefits available through FASTtrak."

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