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RFID News Roundup

Jadak announces Bluetooth RFID reader for health-care applications ••• RFID market to reach $9.56 billion in 2015, IDTechEx CEO says ••• NEC Display Solutions of America uses Impinj RFID technology for contest ••• Google unveils Eddystone formats for Bluetooth beacons ••• ParkerVision's PV5870 demodulator selected for RFID products ••• Skytron inks deal to distribute Mobile Aspects' RFID-enabled smart cabinets.
By Beth Bacheldor

RFID Market to Reach $9.56 Billion in 2015, IDTechEx CEO Says

The total RFID market size and outlook for 2015, which includes active RFID and real-time location system (RTLS) technologies, passive RFID services, networking, software, passive RFID interrogators and passive RFID tags, is expected to reach $9.56 billion in 2015, up from $8.73 billion in 2014, according to the presentation made by Raghu Das, IDTechEx's CEO, during a recent meeting of the RAIN RFID Alliance.

IDTechEx, headquartered in Cambridge, England, provides market-research reports on a variety of technologies. The RAIN RFID Alliance's mission is to promote awareness, increase education and support the universal adoption of ultrahigh-frequency (UHF) RFID technology complying with the EPC Gen2v2 UHF RFID specification, incorporated into the ISO 18000-63 standard.

According to Das, applications for retail apparel and shoes using RAIN RFID UHF tags are expected to continue dominating the market growth, with 4.75 billion UHF tags expected to be sold worldwide in 2015. Sales for passive UHF tags is forecast to total $324 million in 2015 (UHF tag sales came in at $241 million in 2013 and $278 million in 2014).

High-frequency (HF) tags for smart cards and payment key fobs captured the greatest market share for cumulative sales, while UHF tags used for retail apparel and consumer packaged goods (CPG) pallet- and case-tracking applications came in second. Applications including smart tickets, the tracking of manufacturing parts and tools, animals (including livestock and pets), and books, and car clicker applications rounded out the top seven.

Approximately 7.5 billion digitally encoded RFID tags were sold worldwide in 2014, according to Das. From 1943 to the start of 2015, a total of 34 billion digitally encoded RFID tags were sold worldwide, IDTechEx estimates. Of those 34 billion, the vast majority—or 33 billion—have been passive tags, while the remainder have been active and/or RTLS tags.

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