Using RFID to Boost Sales, Decrease Costs

By Doug

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A sporting goods store reports that it has boosted sales and decreased inventory-tracking costs via a radio frequency identification solution that tracks approximately 10,000 items storewide, from the back room to the point of sale (POS). With the technology in place, the firm can now conduct a full inventory count weekly, as well as ensure that all goods are stocked on storefront displays, thereby increasing sales. Learn how the use of RFID contributed to increased sales, since goods were more reliably displayed on the sales floor. In addition, hear how the checkout process was made quicker and more accurate, since the tags of all items placed on the RFID-enabled counter are read instantly, and the POS system can immediately provide a customer with transaction details, including the total cost.