Free Webinar to Present Smart Strategies for Deploying RFID at Apparel and Footwear Stores

By Admin

Leading experts on the use of RFID in apparel will address back-end integration, business process change, system complexity, tagging challenges and other issues.

RFID Journal will host a free webinar for apparel and footwear retailers and suppliers that will address some common misperceptions regarding the cost and complexity involved in deploying a radio frequency identification system in an apparel or footwear store.

"Many retailers I have spoken with believe they need to rip out their existing back-end systems if they want to use RFID to improve inventory accuracy and replenishment," says Mark Roberti, RFID Journal's founder and editor. "Nothing could be further from the truth."

The webinar, entitled "RFID Made Easy for Apparel Retailers: Cost-Effective Ways to Deploy RFID in Soft Goods Stores," will be held on June 23 at 2 p.m. EDT, and will explain strategies for integrating RFID technology with existing back-end inventory- and store-management systems. It will also outline best practices for deploying RFID software applications for managing store inventory; software options, such as hosted solutions; and cost-effective ways to place RFID tags on existing inventory.

Roberti will moderate the webinar, which will feature the following panelists:


Zander Livingston, formerly the director of RFID for clothing retailer American Apparel and now the CEO of Truecount Corp., a consultancy firm


Rose Depoe, Avery Dennison's global director of RFID strategic solutions and alliances


James M. Kress, VP of sales for Tyco's Retail Solutions division

"It's important for retailers and suppliers to understand that they can achieve significant benefits from RFID today, without major changes to either their IT systems or their business processes," Roberti states. "Each of our presenters has been involved in RFID store rollouts, and can speak from experience."

More information on this and other upcoming webinars, including registration information, can be found at the Webinars section of RFID Journal's Web site.