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RFID World 2007 Announcement Wrap-Up
The RFID World exhibition and conference was held this week in Dallas, and the RFID Update team was on site to cover this leading industry event. Today's dispatch focuses on the announcements that were made at the show.
Mar 29, 2007—This article was originally published by RFID Update.
March 29, 2007—The latest RFID World exhibition and conference, held this week in Dallas, was a launching pad for many new RFID products and software applications. A number of the new releases were enhancements or product line extensions, rather than major innovations. The iterative product development trend could be taken as a sign the technology is maturing. Indeed, exhibitors spoke more of actual applications and end-user customers, particularly for asset management applications, than at events in years past, when major product introductions outnumbered user references.
OATSystems had both product and customer announcements. The company introduced its Real-Time Promotion Execution Solution, which tracks promotional displays and can issue alerts to consumer goods manufacturers and retailers if displays aren't moved to the retail store floor according to promotion plans. The company separately announced that hygiene products manufacturer Kimberly-Clark is trialing the system with multiple retail partners.
The solution includes a mobile RFID smart label encoder from ADASA, which was one of the more innovative products introduced at the show. The new product earned ADASA the Excellence in RFID Technology award presented during the keynote address on Tuesday (see Awards Honor RFID Innovators). ADASA's handheld encoder was one of few non-traditional products introduced at the show.
Semiconductor and RFID chip and reader manufacturer Impinj announced that it will work with METRO Group to develop a comprehensive Gen2 item-level tagging solution for the giant German retailer's high-value garments and accessories. "We anticipate a significant return on investment for tagging high-value garments," said Dr. Gerd Wolfram, the managing director of MGI METRO Group Information Technology.
RFID hardware manufacturer Alien Technology made a handful of announcements. The company is offering its LoadImage tag programming technology to all vendors of Gen2 reader technology. According to the company, LoadImage allows Alien Gen2 tags to be encoded and locked in 23 milliseconds, which represents a 10x improvement over prevailing Gen2 tag programming rates. The company's RFID Solution Center in Dayton, Ohio, has been awarded the Performance Test Center Accreditation by EPCglobal. The center now also offers EPCglobal-certified Applied Tag Performance Testing to help companies ensure the readability of their EPC/RFID-tagged goods as they move through the supply chain. Lastly, Alien announced support for IBM's newly launched WebSphere RFID Premises Server.
According to IBM, 6.0 of the Premises Server aggregates and analyzes massive amounts of RFID and other sensor information from every corner of an enterprise.
Store Kraft, which makes retail display cabinets, introduced a "smart cabinet" from its 5Stat division that integrates high frequency RFID technology from Texas Instruments and GlobeRanger's edgeware platform to provide inventory visibility for items on display, like jewelry. Several retailers are piloting the project, according to the companies. Read the announcement.
Most of the announced product and technology developments centered on readers and software.
Texas Instruments helped develop two of the antenna designs for the new Checkpoint tags. TI also announced that ten inlay manufacturers, including Checkpoint, have chosen the company's RFID chips (both HF and Gen2 UHF) for their tags and labels.
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