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RFID Journal Adds New Video Library

The new feature, available on RFID Journal's Web site, lets visitors view recorded presentations from LIVE! events, as well as educational videos about radio frequency identification.
Sep 21, 2009RFID Journal has introduced a new streaming video library, which already holds more than 250 educational videos regarding radio frequency identification. The library, available online at www.rfidjournal.com/videos, includes PowerPoint presentations, complete with audio, recorded at RFID Journal LIVE! 2009, as well as webinars and other recordings.

"This is a powerful addition to RFID Journal's Web site, which is already the global leader in providing information about RFID and its many business and consumer applications," says Mark Roberti, the company's founder and editor. "I think this will be a real hit with the more than 1 million people who visit our site each year."

All videos are tagged by category, so visitors can easily click on a topic or industry to locate videos relevant to their particular areas of interest. To find videos related to tracking assets in a data center, for instance, a person can click on "Asset Tracking," and then on "IT/Infrastructure."

Some recordings are available to all who visit the site, some require visitors to become registered users, and others—including the LIVE! recordings—are available only to Premium Membership subscribers. To view a sample video, go to www.rfidjournal.com/videos/view/22.

"We developed some new technology that enabled us to record the presentations at our events, and to make the playbacks available to our Premium members," Roberti explains. "To have the opportunity to see more than 100 objective end-user case studies at no additional cost is a tremendous value for our subscribers."

The videos are streamed to the viewer using standard Internet formats, so no additional software is required beyond a Flash browser plug-in. Hour-long webinar recordings are divided into three parts, in order to avoid slowing down the video replay. RFID Journal plans to continue adding more videos as they become available.

"Despite the economic downturn, the world's thirst for RFID information continues to grow," Roberti states. "I'm excited that we are able to meet this demand in new and innovative ways."
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