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The Renaissance of RFID Among Retailers
Top retailers are tagging billions of items, and a ChainLink Research study finds that those capitalizing on RFID are realizing a sizeable operational, financial and customer-satisfaction advantage.
Mar 30, 2014—
Radio frequency identification has finally found its rightful place in the retail IT ecosystem. The rise of omni-channel retailing and shoppers' increased expectation for on-demand information are creating unprecedented pressure for real-time inventory visibility. As a result, RFID is poised to become a critical retail enabler, uniquely designed to provide the insight that retailers need to optimize inventory and store operations. To draw a clearer picture of exactly what is happening with RFID in retail, Tyco Retail Solutions teamed up with Ann Grackin and Bill McBeath, at ChainLink Research, to identify the main use cases driving the adoption of RFID today, and to outline the goals of RFID projects in place among retail executives.
The ChainLink team surveyed and interviewed more than 120 retailers, primarily headquartered in North America and Europe, but many with a global retail footprint. The results of this research underscore the firm belief that RFID technology is the cornerstone to achieving inventory visibility, and that it will help drive store performance in 2014 and beyond.
Drivers for Implementing RFID Today
The Use Cases for Inventory Visibility
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