Radio frequency identification touches our everyday lives, with its influence reaching beyond supply chain efficiencies. Smart phones incorporating Near Field Communication (NFC), such as NXP Semiconductors’ Google Nexus-S, extend e-conveniences to the general public, and suppliers of fast-moving consumer goods and electronic components are exploring unchartered uses in authentication and device provisioning. Learn how NXP’s RFID solutions satisfy multiple applications, including low-frequency (LF), high-frequency (HF), ultrahigh-frequency (UHF) and NFC. Hear about leading-edge innovations applicable to a broad array of complimentary solutions for a myriad of applications, and discover how they can enhance conventional track-and-trace deployments. NXP, which provides high-performance mixed-signal (HPMS) and standard product solutions leveraging the company’s RF, analog, power-management, interface, security and digital-processing expertise, offers multi-RFID applications without compromising design, performance or convenience.
Speaker:
Victor Vega, Marketing Director for RFID—North America, NXP Semiconductors