RFID Journal Award for Best Use of RFID to Enhance a Product or Service: Royal Caribbean Cruises

Published: March 2, 2013

Royal Caribbean Cruises introduced an RFID a solution that allows guests to prepay for unlimited soft drinks, and to then serve themselves fountain beverages without having to wait on a service bar line.

Speaker: Bob Midyette, Director, Fleet Beverage Operations, Royal Caribbean Cruises