Beyond Inventory Management: RFID in Visual Merchandising

May 12, 2021Tracking retailer inventory levels and out-of-stocks is among the most frequent uses of radio frequency identification. One Italian men's clothing retailer has completed a successful pilot using the technology to provide visibility into how well its merchandise performs at specific store display locations. The retailer tracked what was displayed in each area of a store, then compared the net profit from the sale of each piece of merchandise against t...