AWT Labels & Packaging Acquires RFID Labeling Company

Published: July 17, 2024
  • American Label Technologies is a provider of RFID and label solutions for healthcare, retail, warehousing, and automotive markets across North America.
  • ALT’s technical solutions reputation around RFID further builds on AWT’s value proposition for existing and new customers

AWT Labels & Packaging Inc. (AWT) recently acquired American Label Technologies (ALT).

AWT is an industry leading provider of custom labels, flexible packaging, and precision converting solutions for healthcare, consumer brands, and technology companies.

Company officials said the acquisition of ALT complements its key end markets with expanded geographic footprint, printing and RFID capabilities, and an enhanced portfolio of print solutions. ALT’s technical solutions reputation around RFID further builds on AWT’s value proposition for existing and new customers.

“RFID is definitely a strategic product we’ve wanted to add to our portfolio to continue to bring value-added solutions to our customers,” said Bruce Hanson, CEO of AWT in a press statement announcing the acquisition. “The ALT team not only brings depth in RFID manufacturing expertise, but also has incredible technical knowledge in solving complex customer applications.”

AWT Background

Headquartered in Minneapolis, AWT  employs over 600 associates and operates facilities in South Elgin, IL; Hauppauge, NY; Grand Blanc, MI; Anaheim and Napa, CA; Winston-Salem, NC; and Ottawa and Toronto, Canada as well as a Joint Venture in Poland. AWT bills itself as a trusted partner for leading brands, delivering comprehensive, innovative, and sustainable solutions with exceptional quality, expertise, and responsiveness.

ALT is a provider of innovative RFID and label solutions for healthcare, retail, warehousing, and automotive markets across North America. Headquartered in Garner, NC, ALT offers a wide suite of RFID and NFC printing technologies. The business will continue to operate as American Label Technologies, an AWT Company.

“This combined skill set matches well with our business philosophy, and further adds strength to our enterprise engineering team.  Truly excited for this addition to our team,” said Hanson.

ALT’s Darrin Schmitt, Comments

This deal comes just a year after AWT bought ASL Print FX. ASL provides print solutions to beverage, consumer packaged goods, envelope, and promotional markets across North America.

The deal for ALT was finalized on July 10. Darrin Schmitt, President of ALT, said they look forward to helping grow the AWT marketplace with the addition of ALT RFID knowledge and capabilities

“We saw this as a great opportunity to grow two great companies into different markets and make both stronger in markets where they already excel,” said Schmitt. “We’re excited about the opportunity to help ALT grow faster in today’s expanding RFID market.”

ALT provides flexographic and offset printing and RFID converting capabilities to a wide range of industries including food, beverage, apparel, corporate marketing and more.

“Our team recognizes and embraces the synergies that exist between AWT and ALT,” commented Schmitt. “We believe the values, business philosophy and customer focus that we both share were key to making this happen. We truly believe this to be a win-win outcome for both our companies.”

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