This award will be given to the end-user company that has demonstrated the best use of RFID technology in an industry other than those above. The finalists, selected by an independent panel of judges, will each have 15 minutes to make a presentation. The finalists are:
- Delta Air Lines, for its use of RFID to better track baggage and provide customers with real-time updates regarding the locations of their suitcases
- Houston Forensic Science Center, for its use of RFID to accurately track all incoming supplies, supply room inventory, and real-time supply consumption, thereby enabling better replenishment
- The National Aeronautics and Space Administration (NASA), for its use of RFID to track the hardware for and optimize the assembly of the James Webb Space Telescope