Paper Wrapper Not Included

Published: April 1, 2005

Need to get your staff up-to-speed quickly on RFID? Now, there’s help—RFID for Dummies. Don’t snicker. Written by Patrick Sweeney, CEO of ODIN Technologies, the latest Dummies book provides a good grounding for anyone who wants to understand the basics of RFID. Sweeney explains how to build a business case and fit RFID into strategic plans. So while your company’s chairman might not appreciate your giving him a book ostensibly aimed at dummies, after he reads it (in a plain paper wrapper, no doubt), he’ll probably thank you.