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Alien Technology to Present RFID Applications at RFID Journal LIVE! 2007

Live demonstrations showing how to create pallet-pedigree, asset-tracking and flexible-logistics solutions will be held on the exhibit floor May 1 and May 2.
By Andrew Price
Apr 16, 2007RFID Journal, the world's leading media and events company covering radio frequency identification, today announced that Alien Technology, a leading provider of RFID solutions, will conduct live RFID@Work demonstrations of RFID applications at RFID Journal LIVE! 2007. The demonstrations will take place in the event's 86,000-square-foot exhibit hall, May 1 to May 2, at Disney's Coronado Springs Resort in Orlando, Fla.

Alien is collaborating with several of its strategic partners, including IBM, Microsoft, Intel, Unisys, SAP, Ciber, FileTrail and Xterprise, as well as with leading RFID end users, to demonstrate seven RFID applications. These demonstrations will be repeated on each day of the event to ensure all attendees get the opportunity to view them. The seven presentations will be:
  • Lessons learned from successful RFID hardware, software and system implementation
  • Building a pallet-pedigree solution for flexible and scalable RFID
  • RFID@Work across the enterprise and in the office
  • Leveraging a track-and-trace pedigree framework to enable additional business-use cases
  • An introduction to FLIER (Flexible Logistics Information Environment for RFID)
  • The asset-tracking deployment in review: visibility solutions at the edge

"We're extremely pleased to be working with Alien Technology to bring an educational component to the exhibit hall again this year," said Mark Roberti, editor and founder of RFID Journal. "Last year, the Alien demo center was extremely popular with attendees. It's an opportunity for us to work with a leading technology provider to add even more value to an event that already has an extensive conference program."

The RFID@Work demonstrations are designed to provide RFID Journal LIVE! attendees with practical information they can use to begin adopting RFID technology today. Alien Technology has worked with some of RFID's leading early adopters, and has gained insight into how those companies are using RFID successfully. The solutions provider will share these insights in easy-to-understand demonstrations.

"RFID Journal LIVE! has been helping educate end users, systems integrators and resellers for five years," says George Everhart, CEO of Alien Technology. "The demonstration center gives us the opportunity to assist in that effort, and to demonstrate how our leadership technology and partnerships are bringing real business benefit to our customers."

Company representatives interested in attending RFID Journal LIVE! can register online at www.rfidjournalevents.com/live.
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