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Tamarack Products integrates Lake Image Systems tech to print variable information on RFID tags ••• Luxochain combines NFC, RFID, blockchain, fingerprint authentication to thwart counterfeiting ••• Amazon to join Zigbee Alliance board of directors ••• IoT company Rutronik to distribute Insight SiP Bluetooth and RF antenna modules ••• C3 provides IoT and AI technologies to European power utility Enel ••• Ericsson intros cellular IoT solutions, identifies industry market segments.
By Rich Handley

Luxochain Combines NFC, RFID, Blockchain, Fingerprint Authentication to Thwart Counterfeiting

Luxochain has announced the launch of a blockchain-based service combining Near Field Communication (NFC), radio frequency identification (RFID) and fingerprint authentication (FPA). Its certified system, Block ID, based on blockchain technology, uses a unique token attached to each product to combat the $1.2 trillion counterfeit luxury goods marketplace.

With the Luxochain system, available in APP, any buyer, prior to a purchase—whether in-store or online—can check the authenticity of each product, verifying the information on the blockchain attached to each product. In the event of theft or loss, it will be able to block an asset so as to facilitate the object's recovery and return it to its rightful owner.

Already in talks with several luxury brands, Luxochain offers a valuable service to consumers to protect their purchases, and works side by side with brands to provide a mechanism of transparency, contact, loyalty and i-couponing toward customers. At the stage of manufacture, all authentic luxury products will be fitted with an invisible and encrypted serial number (a Block ID). This ID is associated with a token that is uniquely identifiable, to which luxury brands will register on the blockchain. Once inputted, the information can never be altered from the outside.

Certifying authenticity at the point of sale using blockchain technology, customers can scan the code and ascertain the product's authenticity. A product's unique certificate reveals information such as its make, model, origin and history throughout the supply chain. Merchants can use the blockchain to transfer ownership rights from themselves to new owners, increasing the chances of recovery in the event of theft. It will be possible to block or bin a product being stolen to ensure that it doesn't fall into the hands of illegitimate vendors. Products can be authenticated using the Luxochain mobile app.

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