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Quuppa's Beacon-based RTLS Sees Adoption by Health Care and Retail
The company's real-time locating system uses Bluetooth-beacon tags and receivers with integrated antennas to track personnel and assets, determining location within a few centimeters.
Quuppa offers two Locator models: the LD-6L and the LD-7L. The LD-6L is intended primarily for small to midsize indoor spaces—that is, for mounting on ceilings less than 12 meters (39 feet) in height—such as hospitals, offices, retail stores and malls. The LD-7L is designed for higher accuracy and long distances, for use in stadiums, sports arenas, airports, logistic hubs and any other large spaces. Its weatherproof construction allows it to be deployed outdoors.
The Locator measures the angle at which the Bluetooth transmission is received, after which the Quuppa QPE software running on the server uses that data to pinpoint the location of an HAIP tag within a few centimeters as it moves around a store or other indoor area. The software can do a variety of things with this location data, such as identify where carts or baskets are located, as well as how long they remain in certain areas. "We provide the technology platform that we sell to integrators," Belloni says.
Those integrators include not only General Sensing and ThinkINside, but also HockeyTech, a Canadian hockey technology company. Quuppa has 27 value-added resellers across several countries.
Each HAIP tag transmits its unique ID number. As the cart or basket moves around the store, the location data is collected and interpreted by the Quuppa Locators and QPE software, and is managed by RetailerIN software operating in the cloud. The software is then made available to the retailer for a subscription fee.
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