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Kohl's Rolls Out RFID for Select Product Categories at Its Stores

The RFID solution, provided by Checkpoint, was taken live at the retailer's stores and distribution centers.
By Claire Swedberg

RFID provides improved operational visibility at the company's stores, enabling personnel to know which items need to be replenished on the sales floor.

Kohl's declined to comment for this story, though Levin points out that one of the key advantages of RFID is its ability to enable a retailer to increase its inventory accuracy and reduce the incidence of out-of-stocks. Once a retailer identifies RFID's benefit during the pilot stage, Levin says, it can move forward to deploy the solution fast with Checkpoint.

Rolling out the solution to Kohl's stores required that Checkpoint's staff and contractors visit each site in order to prepare the store. Large-scale deployments, according to Levin, often involve steps to ensure that tags are read properly throughout a building. "This has been among the notable RFID projects that Checkpoint has deployed for its customers," Levin states, describing the deployment as significant for the retail industry.

Retailers are increasingly moving beyond the pilot stage, signaling a shift to large-scale rollouts of RFID for item-level tracking in the retail environment, according to Alan Sherman, Checkpoint's senior director of global marketing. "Two or three years ago," he says, "you might see one store" in which the technology was installed. However, he adds, substantive gains result from full chain rollouts, with specific departments within each store.

"For Kohl's, it's all about the customer experience," Levin says. By identifying what inventory is on the sales floor, he explains, store personnel can rapidly replenish goods, thereby ensuring that products are located where shoppers expect to find them.

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