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Packaging Best Practices

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  • Smart Packaging Plays a Key Role for Brands and as a Marketing Tool

    At a recent AIPIA Summit, speakers explained how investing can help companies to regain manufacturing power, and why labels and boxes can serve as powerful media for businesses and thus enhance customer relationships.

  • Thinking Inside the Box

    A new era of smart packaging—embedding RFID in boxes—is on the horizon. But first, technical challenges and cost concerns need to be overcome.

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