The Value of Tracking Shoes With RFID—Advantages and Findings

By Doug

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ANWR Group, a European trade cooperative composed of footwear, leather-goods, sporting-goods and bicycle retailers, has completed a three-store proof-of-concept project involving the RFID-tagging of shoes. The goal was to compare apparel findings with shoes, prove whether passive RFID can effectively track inventory, prevent theft, optimize processes and enable sales. Different technology types have been tested, including handheld readers, ceiling antennas and RFID robots. Learn the results of the study and hear how ANWR is developing standards for the tagging of shoes, which could benefit all shoe retailers.