Marc O’Polo Discovers RFID’s Benefits

By Doug

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German casual apparel company Marc O’Polo has adopted a radio frequency identification solution to track its products across the entire supply chain, from its distribution center to 86 of its stores throughout Europe. The company installed the system in 2014, and is now expanding the deployment to include the tagging of products by manufacturers, thereby enabling the retailer to track its merchandise from the point at which they are made. The technology has enabled Marc O’Polo to obtain real-time, accurate inventory data, making it possible for consumers to find what they need while shopping at the store. Learn how the firm is using RFID to increase revenue, thanks to the higher availability of goods on the sales floor.