Chip Maker Tries ‘Snack and Trace’

By Farhat Khan

By using RFID to track shipments within its supply chain, KiMs, a Danish potato-chip maker, not only spiced up its sales but also cut the fat from its inventory and workforce.

KiMs is one of the largest snack-food companies in Denmark. A midsize company with 270 employees and annual revenue of about $67 million, KiMs delivers snacks and potato chips to many retailers in Denmark, where unit sales of its snacks bought by consumers accounts for 51.3 percent of the nation’s snack-food market. Its product line includes 9 of the 10 best-selling chips in Denmark, and its brand is considered one of the five strongest in the coun...

To continue reading this article, please log in or choose a purchase option.

Login

Option 1: Become a Premium Member.

One-year subscription, unlimited access to Premium Content: $189

Gain access to all of our premium content and receive 10% off RFID Reports and RFID Events!

Become A Premium Member

Option 2: Purchase access to this specific article.

Premium Content: Chip Maker Tries ‘Snack and Trace’ Purchase Price: $19.99

Purchase Article Access!

UPGRADE NOW, AND YOU'LL GET IMMEDIATE ACCESS TO:

  • Case Studies
    Our in-dept case-study articles show you, step by step, how early adopters assessed the business case for an application, piloted it and rolled out the technology.
    Free Sample: How Cognizant Cut Costs by Deploying RFID to Track IT Assets
  • Best Practices
    The best way to avoid pitfalls is to know what best practices early adopters have already established. Our best practices have helped hundreds of companies do just that.
  • How-To Articles
    Don’t waste time trying to figure out how to RFID-enable a forklift, or deciding whether to use fixed or mobile readers. Our how-to articles provide practical advice and reliable answers to many implementation questions.
  • Features
    These informative articles focus on adoption issues, standards and other important trends in the RFID industry.
    Free Sample: Europe Is Rolling Out RFID
  • Magazine Articles
    All RFID Journal Premium Subscribers receive our bimonthly RFID Journal print magazine at no extra cost, and also have access to the complete online archive of magazine articles from past years.

Become a member today!

Subscribe Now!