The maker of the coconut-flavored liquor is carrying out a three-month pilot involving Tesco shoppers, to learn how RFID can be used to engage consumers and understand their behavior.
Google's social navigation service will employ Bluvision's new BEEKS Plus LR beacons, which offer a longer range and battery life, to pinpoint the locations of Waze users as they drive through tunnels and under bridges.
Fans of the Nashville Sounds Minor League Baseball team used their phones to access player statistics, read baseball trivia and find the nearest peanuts and Cracker Jack… or beer.
GCell solar-powered beacons greet users of the Cardiff Blues Match Day app, and may enable wayfinding, deliver store discounts and provide other location-based services in the future.
The Israeli firm integrated DecaWave's UWB technology into tiny location-tracking tags that work in conjunction with an augmented-reality smartphone app.
The startup attaches sensors to electrical panels, rather than to outlets or directly to equipment, in order to track energy consumption and equipment health.