Resistance Is Futile: Embracing the Inevitable Use of RFID in Apparel Retail

By Doug

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The widespread use of RFID in apparel retail now appears inevitable. Consumer demand for a true omnichannel experience has pushed retailers and brand owners to examine their abilities to deliver on an anywhere, anytime promise. In this session, Bill Hardgrave will review the events leading up to the current utilization of RFID and discuss the path forward for those just getting started or in the early stages of adopting RFID. Drawing on several ye...

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