I have an idea for a new application of radio frequency identification. How should I go about researching its viability?
—Name withheld
———
The best thing to do would probably be to contact an objective observer who knows RFID technology. There are consultants who would probably charge a few hundred dollars to discuss the idea, and a few thousand more to assist in developing it. Be sure to sign a confidentiality agreement before discussing anything with anyone, especially if you have not yet patented your idea. I would be happy to discuss the concept with you at no charge, and perhaps point you in the right direction.
—Mark Roberti, Founder and Editor, RFID Journal
