Decks is RFID-tagging all of its merchandise at the source, and is using the technology to expedite inventory counts and sales transactions, with the goal of boosting sales and attracting and retaining employees.
Yahoo Japan hopes that IndoorAtlas’ geomagnetic positioning technology will help it grow its location-based services business.
Kaiser Permanente’s Zion Medical Center is tracking the movements of its high-value reusable mattresses to ensure that none end up inadvertently in the trash compactor.
Your marketing approach will be different depending on the type of product or technology you are selling.
Independent tests would benefit both RFID end users and providers.