RFID Journal to Hold Retail and Apparel Event in NYC

By RFID Journal

The one-day conference, to be held on Oct. 6, is designed to help retailers and brand owners learn how they can benefit from deploying RFID.

RFID Journal announced today that it will hold its second annual RFID in Retail and Apparel executive conference on Oct. 6 at New York City's Helen Mills Theater. This exclusive, invitation-only event for retailers and brand owners will feature case studies presented by end users already utilizing radio frequency identification, as well as technology companies showcasing their latest products.

The conference sessions will cover the four foundational use cases for RFID in retail: inventory accuracy, out-of-stocks, product location and loss detection. In addition, presenters will discuss second-order use cases, including enhancing the customer experience, cycle-counting strategies, conversion and loss prevention. The presentations will help attendees determine the best approach for their needs, learn best practices from early adopters, find the right technology partners and move forward with deployment.

Bill Hardgrave, the dean of Auburn University's Harbert College of Business and the founder of the University of Arkansas' RFID Research Center, will discuss the key components of omnichannel retail and how each component is integral to having a successful, sustainable initiative. Hardgrave is one of the world's most recognized RFID researchers.

In addition, attendees will be able to meet RFID solution providers offering products and services aimed at the retail sector. Exhibitors already signed up for the event include Checkpoint Systems, Tyco Retail Solutions and Zebra Technologies.

"This is a great opportunity for retailers and brand owners just starting to focus on RFID to get up to speed quickly," says Mark Roberti, RFID Journal's founder and editor. "Those who have already launched pilots or have started rollouts can hear how other retailers are using the technology, and also gain new insights into how RFID can improve their bottom line."

RFID in Retail and Apparel is free for qualified retailers and brand owners that apply by July 29. Additional information regarding the event is available at www.rfidjournalevents.com/retail.