Hear a large-scale concert promoter and a major festival producer explain the challenges they faced, as well as how they determined that NFC technology could deliver the benefits they needed. Learn what impact the technology had on their social reach, and the practical uses they were able to gain from their NFC investment. Hear how they have integrated the technology into their ticketing system to provide faster access control and significantly reduce fraud. NFC technology, like a mobile app, is unavoidable in the event-management space, and this is an opportunity to have a great discussion about what’s happening now—and what to expect in the future.
