Intersport Is Using RFID to Boost Sales, Decrease Costs

By Doug

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Intersport Jan Bols, an athletic equipment and clothing store located in the Netherlands, reports that it has boosted sales and decreased inventory-tracking costs via a radio frequency identification solution that tracks approximately 10,000 items storewide, from the back room to the point of sale (POS). With the technology in place, Intersport JB can now conduct a full inventory count weekly, as well as ensure that all goods are stocked on storefront displays, thereby increasing sales. The firm began testing the technology in November 2013, conducting weekly store counts of its inventory, and comparing the results against the manual counts and inventory data in the retailer’s existing management software. During the pilot, the store found that a single employee using the technology required less than 30 minutes to perform an inventory count, with an accuracy of more than 99 percent. Learn how the use of RFID contributed to increased sales, since goods were more reliably displayed on the sales floor. In addition, hear how the checkout process was made quicker and more accurate, since the tags of all the items placed on the RFID-enabled counter are read instantly, and the POS system can then immediately provide a customer with transaction details, including the total cost.