RFID Journal LIVE! 2011 will feature a preconference workshop, an industry track and a supply chain demonstration—all designed to show the enormous benefits that can be achieved using radio frequency identification.
The manufacturer of automotive electrical parts is working with Midtronics to introduce a system that uses radio frequency identification to guide workers through maintenance and diagnostic procedures, and records results on RFID tags attached to trucks and components.
The organization is working with Avery Dennison to explore ways in which EPC tags could help it automate a number of processes at its golf events.
Those firms that have the greatest brand recognition are the ones putting the most effort into burnishing their brand’s image.