The government hopes its new national ID cards will foster Internet-based commerce, by enabling citizens to use the cards and readers at home to carry out online transactions without putting their personal or financial data at risk.
Three California businesses will test the Novitaz Digital Ad Network, using battery-powered 433 MHz RFID loyalty cards to identify customers and provide promotional text messages offering discounts.
Before applying the technology to comply with your customers’ supply chain requirements, first analyze your company’s own business processes.
While consumer packaged goods companies struggled to find an ROI, firms that supply apparel items should have no problem justifying an investment in RFID.
Utah’s Department of Transportation is using the United States’ first passive EPC Gen 2 UHF RFID toll-collection system to ease traffic congestion and collect fees from drivers in the HOV lane.
Already using EPC Gen 2 tags at the item level in its factories and DC, the Greek clothing company is expanding its use of the technology to offer garment information and shopping suggestions at its flagship store.