Would you rather be in a room with 10 people who have expressed an interest in your product, or with 1,000 people who have not?
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C&A Rolls Out RFID to All of Its French Stores
The apparel company is expanding its deployment of EPC UHF RFID technology to 164 sites, with the goal of improving the availability of items on shelves, leading to increased sales.
Displaydata’s New Electronic Shelf Label Interacts With Shoppers
The company’s Aura 29 BLE shelf label employs Bluetooth beacon technology that stores could use to deliver information to its shoppers and its workers, as well as track store traffic.
How Retailers Can Overcome Negative Perceptions of the Smart Home
There are still too many barriers standing between consumers and the truly smart—and easy—home.
RFID News Roundup
Embisphere unveils multipurpose UHF RFID reader for retailers ••• GAO RFID launches new family of on-metal RFID tags ••• ON Semiconductor, RFMicron intro RFID sensor platform for IoT applications ••• Nordic ID launches new fixed UHF RFID reader, antennas ••• NXP unveils NFC RFID chips for next-gen applications ••• Ams, STMicroelectronics co-develop solution for secure NFC transactions.
IoT News from Mobile World Congress
Telcos look to both 5G and narrow-band LTE technology to support IoT applications; three new partnerships for Jasper; Nokia Growth Partners bets big on IoT; Bosch Sensortec eyes wearables with new sensors; GE pushes industrial Internet with partner program.
RFID Helps Aerospace Factories Manage Small Parts
Supplier City Solutions’ system is designed to help workers easily identify which bins require replenishing, thereby ensuring that no parts run out when needed on the production floor.
Volvo’s Plan to Turn Smartphones Into Car Keys
This spring, the carmaker is testing new functionality that will allow drivers to access and start their vehicles using its On Call smartphone app and integrated Bluetooth radio.
In England, Testing a Smarter Smart Parking App
The English city of Westminster is using technology provided by Smart Parking to identify when unauthorized vehicles are parked in spaces reserved for specific motorists with disabilities.
Japanese Retailer Aeon Checks Out Checkpoint’s RFID-enabled Robot
The company is switching to an RFID-based electronic article surveillance system, and is testing the robot’s ability to track inventory to monitor the locations of goods at its flagship store.
The Truth About High Inventory Accuracy
Process change—not magical thinking—will lead to increased sales.
What’s the Value of Your RFID Product?
It’s surprising, but some companies don’t know—which could explain why they aren’t selling more.










