Technical Machine: IoT Enabler
What do insects and sensors have in common? Quite a lot at Tiny Farms, which is using sensor boards from Technical Machine to grow its contract cricket-farming enterprise.
Targeted Banner Ads Work
Showing an ad to someone reading a related story is a great way to reach the right potential RFID buyer—and it’s cost-effective.
RFID Journal Announces New RFID Startup Challenge to Be Held at LIVE! 2015
Early-stage RFID companies will be invited to present their new product or service during a competition, with the winner to receive $100,000 worth of promotional services.
Use White Papers to Draw People to Your Booth
Those likely to deploy an RFID solution soon are hungry for information, so offering advice can be a way to get leads.
GameStop Has Long-Term Plans for Short-Range Beacons
The retailer has been piloting Bluetooth beacons at 36 stores in Texas, and plans to launch another pilot in a different U.S. region, to determine how much its customers value the services the technology provides, as well as whether it leads to greater sales.