RFID JOURNAL

Latest Posts

Narrowcast for RFID Customers

Companies seeking to market niche RFID products or services should target customers narrowly to save money and increase conversions.

News May 26

“RFID Is an Evolutionary Dead End”

Tim O'Reilly, founder of O'Reilly Media and coiner of the term "Web 2.0," says we won't need RFID. Here's why he's wrong.

News May 26

H&M Bay Cools Its Freight With RFID

EPC Gen 2 passive tags enable the shipping company to track the location of temperature-sensitive goods at its new cold-storage facilities, and to share that information with its customers.

News May 26