RFID Helps Mondelez Market Its Trident Gum
The company is testing how smartphone apps and Bluetooth beacons can deliver benefits to college-age consumers and the university canteens where they purchase chewing gum.
Hong Kong: The First Cashless Society?
The use of the RFID-enabled Octopus card is so prevalent that it is quickly replacing cash for many transactions.
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IDriveThru Leverages Toll-Tag Technology at Drive-Through Restaurants
The system uses the E-ZPass toll tag already installed in a customer’s car to provide personalized service and electronic payment.
RFID News Roundup
Kontakt.io unveils Cloud Beacon to manage Bluetooth beacons ••• HID Global adds HF tags to SlimFlex portfolio ••• Radius Networks to provide beacons for ATIV’s EventPilot conference app ••• NFC tags give voice to London’s Talking Statues ••• SeManTiK initiative studies physical endurance of contactless smart cards.