Advertising Gets Personal With RFID System for Shoppers
A newly launched solution from LUV Advertisements uses RFID to identify the interests of a loyalty card-carrying shopper, and displays video content most appropriate for that individual.
RFID News Roundup
Janam intros new lightweight mobile tablet with embedded RFID ••• Farsens offers battery-free humidity-temperature sensor tag ••• Harting RFID-tags housings for heavy-duty connectors ••• IDTronic unveils single-use RFID wristband ••• Trimble adds greater functionality to ThingMagic Mercury xPRESS sensor hub ••• Ams announces development kit for AS3911 NFC reader chip.
Major Beacon Deployment Takes Off at Miami International Airport
Assisted by SITA Lab, the airport has deployed hundreds of Bluetooth beacons to encourage app development, and to give SITA’s common use registry a test flight.
Major Beacon Deployment Takes Off at Miami International Airport
Assisted by SITA Lab, the airport has deployed hundreds of Bluetooth beacons to encourage app development, and to give SITA’s common use registry a test flight.
PayPal Deploys RFID for Cashless Payments at Music Festival
Following the successful use of RFID wristbands at Spain’s Low Festival, the e-commerce company expects to offer similar solutions to resorts, cruise ships and sports stadiums.