Rebecca Minkoff Store Uses RFID to Provide an Immersive Experience

Rebecca Minkoff Store Uses RFID to Provide an Immersive Experience

The fashion apparel company’s new store features RFID-enabled touchscreen mirrors in dressing rooms to identify which items a shopper has, as well as provide the option of requesting additional garments, accessories or different sizes, which the sales staff can then deliver to that fitting room.

RFID News Roundup

RFID News Roundup

Keonn announces new reader antenna, tag-encoding stations ••• Adobe adds beacon support to Adobe Marketing Cloud, unveils consumer survey on beacons ••• MTI Wireless launches new RFID antenna line for toll road applications ••• DuPont Microcircuit Materials introduces pure copper conductive ink ••• Confidex expands line of printable, flexible on-metal adhesive labels, intros new hard tag ••• Haldor adds analysis and reporting module to its RFID-enabled surgical solution.

IoT News Roundup

Forrester survey finds firms focused on IoT to boost customer service; Songdo “smart city” to host SparkLab IoT accelerator program; ETSI announces spec for embedded M2M modules.