RFID JOURNAL

Latest Posts

RFID Enables Personalized Billboard Displays

MINI USA, the US division of the company that manufactures the MINI COOPER automobile, this week launched an innovative marketing initiative that relies on active RFID technology. The company will…

News January 31

RFID-Enabled Cart Set to Provide Shoppers With Product Info, Ads

Two grocery retailers, one on the East Coast and a second in the Dallas area, are expected to begin testing the system in a retail setting.

News January 31

Loc8tor Homes In on RFID App for Consumers

A U.K. startup says it has found a solution for those who misplace their keys, iPods and other gadgets on a regular basis—or who want to keep an electronic eye…

News January 31