The Internet of Things is a rapidly evolving part of our connected world and a high-growth market opportunity. Gain an understanding of how the IoT journey is progressing so far, and hear examples of successes and missteps in terms of vendor activities, market messaging, applications and use cases. Hear recommendations on creating an IoT narrative and developing IoT best practices. The speaker will leverage his IoT market research and analysis that began in 2000 to provide the audience with commentary on IoT industry direction, IoT trends, enterprise vs. consumer IoT adoption, IoT’s hype factor and, of course, whether the IoT journey is a vision quest, a treasure hunt or a fool’s errand.