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RFID Journal covers RFID retail technologies, applications, which allow retailers to improve on-shelf availability, increase sales, cut labor costs and improve customer service.
Beverage Company Uses RTLS to Turn Skaters Into Artists
As part of a campaign to advertise a Russian beer brand, skaters' movements were tracked on a Moscow ice rink, enabling them to create drawings they could display in real time on the rink's large video screen, and share on social media.
Retail Case Studies
Small Repair Business Streamlines Processes
Stoll & Co., in Ohio, uses RFID to manage the roughly 12,000 watches it handles monthly, improving productivity and customer service.
Riding the Tails of Apparel Retailers
Department and specialty retailers now see the value in RFID-tagging and tracking a wide range of items, including cosmetics, electronics, furniture, homeware, office products and sporting goods.
Retail Editor's Notes
More Reflections on NRF
RFID solution providers showed off some cool applications that deliver real value.
Retail Expert Views
The Right Way to Encode RFID Tags for Consumer Products
Brand owners, retailers and solution providers must understand how to use the SGTIN standard.
Retail Best Practices
The Big Picture
Companies large and small must take a strategic approach to deploying RFID enterprisewide, so the technology can solve their current problems and support their long-term goals.
Retail How To Articles
How to Benefit From the Internet of Things
RFID lets businesses make smart connections, to automate processes, improve customer loyalty and cut costs with remote monitoring.
Retail White Papers
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