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RFID Journal covers RFID retail technologies, applications, which allow retailers to improve on-shelf availability, increase sales, cut labor costs and improve customer service.
Malibu Rum Serves Up NFC-Connected Bottles
The maker of the coconut-flavored liquor is carrying out a three-month pilot involving Tesco shoppers, to learn how RFID can be used to engage consumers and understand their behavior.
Retail Case Studies
Decathlon Scores a Big Win With RFID
The French sporting goods retailer is tracking most of its products from factories to more than 1,000 stores in 25 countries.
What Retailers Should Test for in a Proof-of-Concept
It's not just about the technology. Companies must also consider the business case, change management, the data and other issues.
Retail Editor's Notes
Warning to Retailers: Ignore RFID at Your Peril
When the technology reaches a tipping point, those who haven't done their homework will struggle.
Retail Expert Views
RFID Retail Transformation: New Ways to Manage the Costs
If there is a retail RFID genie, he's on the verge of being permanently let out of the bottle.
Retail Best Practices
The Big Picture
Companies large and small must take a strategic approach to deploying RFID enterprisewide, so the technology can solve their current problems and support their long-term goals.
Retail How To Articles
How to Conduct a Successful Proof-of-Concept
This important test will help you determine how best to use RFID to solve your problems.
Retail White Papers
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