LEGO Puts the RFID Pieces Together

By Mary Catherine O'Connor

By integrating RFID into its current shipping operations, the company not only is able to comply with mandates from Target and Wal-Mart, it is also saving money and labor compared with a standalone tagging system.

Many early adopters of RFID in the retail supply chain have focused on setting up a standalone tagging system, in order to meet retailer or government mandates in the near-term, with sights on eventually moving toward a more integrated approach that will provide internal benefits. Not so with LEGO Systems, the U.S. division of building-block toy manufacturer LEGO Group. To meet the latest RFID mandate deadlines from retailers Target and Wal-Mart Stor...

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