- It's Not About Technology
The problem many RFID solution providers have is that they are too focused on their products instead of on potential customers' problems.
- RFID Goes Into the Shark Tank
Many RFID companies make mistakes that cost them money. They wouldn't survive on Shark Tank.
- Changing Perceptions of RFID
I am hearing from many people who say more companies seem to "get" radio frequency identification—and for good reason.
- Can I RFID-Tag This?
Radio frequency identification technology has advanced to the point at which you can now tag just about anything.
- Observations from NRF's Big Show, Part 2
RFID solution providers showed off some "secondary" retail applications.
- Observations From NRF's Big Show, Part 1
There was more interest in RFID applications, and solution providers are enhancing their systems so they scale more easily across a chain of stores.
- The Next Challenge for the RFID Industry: Rapid Growth
The technology adoption life cycle isn't a smooth upward curve, and that will present problems for users and providers of RFID technologies.
- Internet of Things: Promise and Peril for the RFID Industry
Interest in IoT technologies could bring radio frequency identification much-needed attention, but there are risks for the RFID industry.
- How to Grow the RFID Market, Part 2
If RFID companies want to see the technology take off, they must create the conditions for mass adoption. Here's how they can do that.
- How to Grow the RFID Market, Part 1
There is only one way to do it, which is to convert one company at a time until we achieve critical mass.
- RFID Fantasies
Solution providers have dreams of scoring big deals quickly, which is retarding adoption of RFID technology.
- Believing in RFID
My conviction that radio frequency identification technology will be adopted widely in the near future is based on the knowledge that it can reduce waste in many industries.
- Lower the Barriers to Adoption
The RFID industry needs to do more to make it possible for companies to test RFID systems or use the technology for small applications.
- Just How Big Will RFID Be?
The lessons learned from the adoption of other technologies suggest that radio frequency identification will be more important than anyone currently imagines.
- Is the RFID Industry Ready for Growth?
There are two important issues that need to be addressed as the technology becomes mainstream.