- Navigating a Critical Road in the Dark
Many companies are deploying radio frequency identification systems without doing their homework and without good guidance.
- Identifying RFID Project Leaders
Advocates for the technology come from many different areas within a company and hold a wide variety of titles.
- My Wall Street Journal Op-Ed on RFID
The fact that a major newspaper has published an opinion piece suggests the tide has shifted in RFID's direction.
- The Changing Nature of Retail
Recent moves by Walmart and Macy’s illustrate the challenges all retailers face.
- RFID's Tipping Point
Have we reached or passed it—or has adoption not yet arrived at that magical moment when all businesses want to use the technology?
- Believe What You Read About RFID
Some benefits seem so amazing that companies are skeptical about the technology actually delivering such outsized returns.
- Impinj's History-Making IPO
The company is not the first pure-play RFID firm to be listed on a public stock exchange, but its successful initial public offering opens doors for other RFID businesses.
- Customer References Are Critical
End users telling about their successful RFID deployments is the best way to grow adoption and technology companies, but not all solution providers get it.
- A Bet on Impinj Is a Bet on RFID
The company's IPO of stock will be successful if investors understand that radio frequency identification is just beginning to take off.
- Organizational Grit
Companies that have or develop a culture that supports passion and perseverance will get the most benefit from RFID technology.
- A Call for Patience Among RFID Investors
Adoption has been slower than many would like, but rash changes could make the situation worse.
- Hungry for RFID Solutions
More companies are now eager to see whether RFID can resolve some of their perplexing business problems.
- RFID Connect Helps Companies Find Products
The growing database of RFID tags, readers, software and services is gaining traction with end users.
- RFID Is Now a Corporate Priority
Delta Air Lines and Macy's are among the companies making RFID a strategic imperative. What do they know that other firms don't?
- The Platform Tech Companies Can't See
Amazon, Google, IBM and Microsoft are focused on artificial intelligence, but are missing out on the importance of RFID.