Procter & Gamble's EPC Advantaged Strategy - Part 1
All VideosProcter & Gamble's EPC Advantaged Strategy - Part 1
Following P&G's acquisition of Gillette, the two organizations have accelerated their efforts to deploy RFID technology based on the Electronic Product Code standard. Dick Cantwell, head of P&G's RFID program, explains the company's strategy and where the company is deploying EPC today to achieve real benefits.
Dick Cantwell, Vice President and Head of RFID, Procter & Gamble
Tags: Consumer Packaged Goods, Event Presentation, Registration Not Required