COVER STORY
The Great Recession Spurs RFID Adoption in Europe
Facing tough economic times, private businesses turn to RFID for new efficiencies and cost savings.
PRODUCT DEVELOPMENTS
A Guide to Sensor-Equipped RFID Tags
Monitoring the temperatures of perishable foods in transit can help keep them fresh and safe. Here's what you need to know to choose the best solution for your company.
VERTICAL FOCUS
Health-Care Facilities Embrace RFID
Many hospitals that deployed RFID for a single application, such as tracking expensive medical equipment, quickly realized benefits and a return on their investment. Now, they're broadening their use of the technology to rein in costs and improve patient care.

Departments

EDITOR'S NOTE
European Companies Seize the RFID Opportunity
OUT IN FRONT
Locating Firefighters With RFID
In a simulated fire, Q-Track's real-time location system helped rescuers find a lost irefighter at life-saving speed.
OUT IN FRONT
A Lift to the Future
In a simulated fire, Q-Track's real-time location system helped rescuers find a lost firefighter at life-saving speed.
PERSPECTIVE
Governments Must Address RFID Privacy Issues
Privacy advocates have legitimate concerns caused by the use of radio frequency identification technology in identity documents, recyclables, libraries and schools.
PERSPECTIVE
Apparel Tagging Isn't All About Wal-Mart

Columns

ASHTON'S VIEW
Good Problems
New challenges to RFID adoption signal innovation and progress.
OVERCOMING OBSTACLES
Design for Change
A data-centric approach to your RFID system protects your investment for the long term.
INSIDE THE LABS
Toward a Cheap Sensor Tag
The transformation of a technology negative into a positive could make it affordable to monitor the condition of many products and things.