Retail/CPG Health Care/Pharma Chemical Manufacturing
Transport/Logistics Defense/Aerospace Packaging/Labeling Apparel & Footwear
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RFID Journal Demographics
RFID Journal delivers the largest audience of qualified RFID decision-makers with the authority to purchase, representing the full range of industries, functions and company sizes.

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70%   Have the authority to purchase RFID technologies  
       
57%   Work at companies that plan to purchase RFID technology within the next 12 months  
       
35%   Work at companies that plan to purchase more than $10 million in RFID hardware, software and services over the next 12 months  
     
Areas of Interest
     
Supply Chain   86 %
Manufacturing Applications   71 %
Asset Tracking   64 %
Retailing Applications   63 %
Smart Cards/Payment Systems   38 %
Anti-Counterfeiting   34 %
     

What industry is your company in?
       
Chemicals/Adhesives   11 %
Computers/Electronics   17 %
Consulting/Business Services   16 %
Consumer Packaged Goods   5 %
Data Collection/RFID Vendor   8 %
Distribution/Logistics   5 %
Education/Nonprofit   4 %
Finance/Investment/Venture Capital   3 %
Government/Military   3 %
Health Care/Pharmaceutical   5 %
High-tech/Semiconductors   4 %
Industrial Manufacturing   3 %
Paper/Printing/Labeling/Packaging   4 %
Retail   2 %
Other   10 %
       

What is your functional area?


How many employees are in your company?

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